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Our goal is to combat hunger by getting people to throw away less food. The way we believe it could be done is by having people see for themselves how much food they are throwing away in a month or a year. The big numbers might surprise them and make them self-conscious, ultimately making them genuinely concerned about the amount of food they are throwing away.
THE CHALLENGE
One of UN’s sustainable development goals is responsible consumption and production. This is a worldwide problem that depends on natural resources that is driven forward by the global economy. Food loss or food waste is one of the biggest challenges with this problem and reducing this will be a big step in the direction towards sustainable consumption and production.
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OUR SOLUTION
With the use of the Trash Tracker, the individual user becomes aware of how much food they throw away. On a general basis, this will increase awareness and over time reduce the amount of food wasted.
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